Cookies Policy
Last Updated: April 10, 2025
1. Introduction
Aurevion and its affiliated entities ("Aurevion", "we", or "us") appreciate your visit to our website or application and your interest in our services. We are committed to protecting your personal data and want you to feel confident when using our platforms, applications, and digital services.
We take your privacy seriously and handle your personal data with great care, in full compliance with applicable data protection laws.
This page outlines how we use cookies, device identifiers, and similar technologies (collectively referred to as "cookies") across our websites, mobile apps, and online services. This includes situations where you use Aurevion platforms directly, as well as when you access a third-party website, app, or service that integrates Aurevion technologies or content (e.g., advertising or analytics).
For more details on how we collect, use, and protect your personal data more broadly, please refer to our full Privacy Policy.
2. What Are Cookies, Similar Technologies, and Device Identifiers
Cookies are small text files stored on your device (such as a computer, tablet, or smartphone) when you visit a website, use an application, or interact with our services. Similar technologies refer to alternative methods used to recognize users across websites, applications, or digital services. These tools help us better understand how users interact with our platforms and allow us to tailor our offerings to provide a more relevant and engaging experience.
Device identifiers may be randomly generated or derived from existing system data, such as:
- IP address
- Browser type and version
- Operating system and version
- Device model and settings
- Mobile device and advertising identifiers (e.g., Apple Advertising ID, Apple Vendor ID, Google Android ID, Google Play Store Ad ID)
- Mobile network information, software configurations, or unique wireless identifiers
We use cookies, similar technologies, and device identifiers to enhance the functionality of Aurevion’s websites, applications, and services — or those of our authorized third-party partners. Their purpose includes:
- Remembering user preferences and login details
- Providing a personalized experience, such as relevant content and targeted advertising
- Enabling consistent sessions across devices and platforms
- Improving performance and user interaction with our services
Some cookies are session-based and are deleted once you close your browser or app. Others are persistent and remain stored on your device to retain preferences and enhance your experience on future visits.
3. What Types of Cookies Do We Use and What Are Their Characteristics?
To ensure the usability, interactivity, relevance, and security of our websites and applications, Aurevion uses various cookies and similar technologies. We differentiate between the following two main types of cookies:
- Persistent cookies remain on your device for a set duration as defined within the cookie itself. These cookies are reactivated each time you return to the website or app that created them.
- Session cookies are temporary cookies that link your actions to a single browser session. A session begins when you open your browser and ends when you close it. These cookies are deleted automatically once the session ends.
Cookies serve different functions. Below are the categories we use:
3.1 Functional Cookies
These are strictly necessary cookies that are essential for the core operation of our websites and applications. Without these cookies, the proper functioning of the platform is not possible. They are used to:
- Ensure secure data transmission
- Enable access to core content and services
- Save user decisions regarding cookie preferences
- Store language and location settings
Because functional cookies are critical to the operation of our digital platforms, they do not require your consent. While you can block them through your browser settings, doing so may limit certain features or functionalities.
3.2 Advertising / Targeting Cookies
Advertising and targeting cookies are used to:
- Recognize you via IP address or geographic location
- Measure how you use our site/app
- Present you with personalized offers and services
- Evaluate the effectiveness of our marketing campaigns
These cookies may be placed by Aurevion or authorized third-party providers. In some cases, these third parties may use cookies to track your activity across other websites or applications not operated by Aurevion. For instance, social media platforms (such as Facebook) may use these cookies to show you relevant Aurevion offers on their platforms.
You may opt out of these cookies at any time via the cookie settings panel. Third-party providers managing these cookies on our behalf are contractually bound to comply with applicable data protection laws and must not use your data for their own purposes.
3.3 Analytical / Statistical Cookies
These cookies help us better understand how users interact with our websites and applications. We use them to:
- Measure visits and traffic sources
- Analyze which pages are most popular or least used
- Understand how users navigate our platforms
- Identify and fix performance issues
Analytics cookies may enable third-party integrations (such as video players or feedback tools) to function correctly. Where possible, we ensure that data collected through these cookies is anonymized and cannot identify individuals directly. We also require third-party service providers to respect privacy laws and restrict their use of data to contractual obligations only.
3.4 Performance and Tracking Cookies
Performance and tracking cookies store information about your session, including:
- Browsing behavior
- User activity across websites/apps
- Preferences and purchase history
- IP address and geographic location
These cookies allow us to tailor the user experience and optimize our services for your needs. Like other cookies, they may be managed by third-party providers who are contractually required to handle your data responsibly and in compliance with applicable privacy laws.
4. Are Cookies Used by Third Parties and Partners?
To enhance user experience and optimize our online marketing campaigns, Aurevion integrates third-party plug-ins and components into its websites and applications. These third-party components may also use cookies and similar technologies for purposes aligned with our own—such as improving site functionality, measuring effectiveness, or targeting advertising.
Importantly, Aurevion and these third parties do not have access to each other's cookie data. In some cases, when you visit third-party websites that are part of our marketing networks, cookies may be used to display Aurevion ads based on your prior interactions.
These third-party providers may also collect anonymized data regarding your usage of Aurevion and other websites, including:
- Geographical location
- Browsing behavior
- Referrer URLs
- Device-specific details like screen size or operating system
- Anonymized IP addresses and client hostnames
- Browser type and version
- Time and duration of visit
This information is generally transmitted to external servers operated by providers such as Google Analytics (Google Ireland Limited) or Siteimprove (Siteimprove A/S). These servers may be located outside of Switzerland, including in the EU or EEA.
Each of these third parties is independently responsible for the personal data they collect. They determine how the data is processed and for what purposes, in accordance with their own privacy policies. We encourage you to consult those documents to learn more about your rights and how to manage your privacy.
4.1 Facebook
We use services from Facebook Ireland Limited to evaluate how users interact with our content and to optimize our digital services. Our website integrates Facebook plug-ins and technologies which may collect information such as demographics and visit frequency.
The data we receive from Facebook is aggregated or anonymized and is used solely to enhance content quality and user experience. Only Facebook can link this data to a specific individual. Facebook independently determines how this data is used and stored. For more details, please refer to the Facebook Data Protection Policy. You can opt out of personalized ads and data tracking at any time through Facebook's settings.
4.2 Google
We use advertising and analytics tools from Google LLC to assess user behavior and enhance our services. Google cookies help us measure site traffic, track user demographics, and evaluate campaign performance.
All data provided to us is anonymized or aggregated, meaning it cannot be used to personally identify you. Google, however, may associate this data with individuals via their own systems. Our legal basis for using Google technologies is our legitimate interest in improving service delivery and targeting potential customers. We also implement IP anonymization, which truncates IP addresses within Switzerland, the EU, or the EEA before transmission. You may opt out of Google's personalized tracking through your browser or Google account settings.
4.3 Instagram
Our website uses features and technologies provided by Instagram Inc., including interactive widgets and buttons that connect to our official Instagram profile.
These components allow us to display selected Instagram content directly on our site. When you load a page containing these elements, your browser connects directly to Instagram servers, and data such as:
- Your IP address
- Browser and OS information
- Date and time of access
- Page URL
…is transmitted to Instagram, even if you do not interact with the content. This allows Instagram to register your visit to our site for its own analytical or marketing purposes. The processing of this data is governed by Instagram's Privacy Policy.
5. How Can You Change Your Cookie Preferences?
On the Aurevion websites and applications, you have full control over your cookie preferences. At any time, you can customize which types of cookies you want to accept or reject by accessing the Cookie Settings. This allows you to withdraw your consent or modify it to suit your current preferences.
Once saved, your cookie settings will be applied during future visits to Aurevion platforms. However, please be aware that due to technical limitations, your preferences may not always persist. For example, your preferences may be reset if:
- You clear your browser cookies
- You use a different browser or device
- Your browser is set to automatically delete cookies upon exit
In compliance with privacy regulations in certain countries, we may ask you to confirm your cookie preferences during your initial visit or again upon returning to the site. In addition to using our on-site controls, you can also manage cookies through your browser settings. Most browsers allow you to:
- Receive a warning before cookies are stored
- Automatically block all cookies
- Delete existing cookies manually
To manage cookies via your browser, refer to the browser’s help section. Below are links to guides for commonly used browsers (as of 22 May 2018):
- Google Chrome
- Firefox
- Internet Explorer
- Safari
Please note: Disabling or blocking certain cookies may affect the functionality of Aurevion websites and applications. In some cases, parts of the website may no longer operate as intended.
For more information about cookies and how to manage them, you can visit the UK Information Commissioner’s Office or GDPR.eu.